The First New Time Saver From AlwaysOn: PageOnce
July 23rd, 2008 Oliver StarrCategories | Events | Mobile | Software | Video
Have you ever stopped to think about how many different places you now have to keep track of online? Credit Card accounts, Banking, Stocks, PayPal, Ebay, MySpace, Flickr and the list goes on and on and on… Entire business models have been based simply upon keeping track of your passwords for all these sites but what no one has done is create a one-stop interface that lets you keep tabs on all the sites I’ve mentioned above plus dozens more from a single URL and with just one log-in. At least no one until now.
PageOnce is a start-up that does exactly what I’ve just described. The initial sign-up process takes just a few steps and once you’ve verified your the owner of the email address you’ve registered the web application starts walking you through adding all your accounts a sector at a time until you have filled out a surprising amount of real estate that does a pretty exceptional job of summarizing your online life on one page with one log in.
I spent a few minutes this evening speaking with PageOnce founders Guy Goldstein, CEO and Ahikam Kaufman, COO about their new application and equally exciting, their about to be released iPhone application, iOnce which should be available via the iPhone application store later this week. I got to take a look at their new iPhone application and it’s every bit as slick as their online version. This is a well thought out, intuitive and very easy to use application - figuring out what to do is definitely not a challenge and in only a few minutes you’ve consolidated your online life into one place.
Of course the big question you have to be asking here is what about security… and to be sure that’s the first thing that crossed my mind - especially when you’ve got all this information accessible on a mobile phone. What, I asked, if you lose your phone?
Guy explained to me that it’s not quite as potentially injurious as it might seem. That’s because the application doesn’t actually provide full blown access to all these accounts, just a window into them so that you can see what is happening with each.
In other words, if you lose your phone your finances aren’t in immediate danger but those nude photos you were hiding in your flickr account might be the subject of some viewing you hadn’t intended. More over you can contact PageOnce and disable access to your account in the event that it has been compromised - althought you’re probably going to want to notify your bank and credit card companies just in case someone wrote down account information.
During my talk with Guy and Ahikam, I actually realized that they have a couple of interesting opportunities related to security and fraud prevention. First, I suggested that they should offer an upgraded service that provides wallet protection for a fee. Since you’re registering all these accounts anyway, why not have PageOnce contact your credit card companies and other service providers if your wallet gets lost or stolen? Or have PageOnce be a one-stop-notification service to update all your providers that you’ve got a new address? I’d pay for such convenience and I’ll bet a lot of other people would too.
The other area where PageOnce may have a big opportunity is with the credit card companies providing anti-fraud services. After all, by putting consumers in much closer contact with what is happening on each of their accounts, we’re a lot more likely to notice an unexpected charge and take quick action before a thief manages to rack up some really damaging charges.
This is one of those ideas where as soon as you see it you say to yourself why didn’t I think of this? I know I did. All I can say is that I’m glad that someone was finally smart enough to make my life a little easier - PageOnce - as far as I’m concerned it’s a winner that will help you and me both get a few more things done every day.
Here’s a look at the PageOnce interface once you’ve set up a few accounts:





















